BetMGM Launches Media Content For 2022 NFL Season

By Betmaker Team

The comedy-driven network Almost Friday Media (AFM) has announced an exclusive partnership with BetMGM to provide co-branded content through the NFL season. This omnichannel deal will see assets delivered across social media.


Including YouTube, Discord, live streams, podcasts, events, merchandise, and newsletters. All offerings from the two companies will be part of a coordinated media plan across the AFM network.


Sportsbooks such as BetRivers are prepping for football season. Check out their DAILY specials and bonuses today!


Almost Friday's President and COO Andrew Kenward commented: “Sports is a vital pillar of the Almost Friday content ecosystem. As sports betting continues to come online in the US, we know it can be intimidating for the new fan.


“We're excited to work with BetMGM to create content highlighting how to responsibly enjoy the phenomenon sweeping the country.”


Exclusive access to co-branded promotions, betting opportunities, merchandise, and live events will be provided to Almost Friday users.


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BetMGM CRO Matt Prevost added: “Elevated, organic content is a key ingredient in our plans for keeping BetMGM’s voice differentiated as a premium online gaming platform. Almost Friday Media is a great partner to help us continue to distinguish ourselves as an industry leader.”


Almost Friday Media boasts a network of over 25 brands and has an audience of over seven million followers, delivering 120 million impressions per week. The media company has worked with Bud Light, GrubHub, Dunkin Donuts, Dave & Busters, and Sling.


Early investor in Almost Friday Media, Lloyd Danzig of Sharp Alpha Advisors, commented: “The partnership with BetMGM is validation of Almost Friday’s unique ability to leverage relatable humor as a springboard into successful commercial relationships with the world’s top consumer brands.”


Kansas Pre-Registration To End Soon

The pre-registration window will close in a few days, and BetMGM Kansas has a massive $200 bonus for players who sign up early.


Prospective bettors who complete the pre-registration process with BetMGM Kansas will secure a $200 bonus once the sportsbook goes live. This is the largest early sign-up offer in the business. Kansas legalized online sports betting earlier this year, and the state is set to allow legal online sports betting operators to begin taking wagers on games on September 1. As one of the few sportsbooks offering an early registration bonus, the expectation is that BetMGM Kansas will be ready to roll when the state gives them the green light.


If you are located in the Sunflower State, chances are you’ve seen ads for pre-registration offers from several legal online sportsbooks. What sets BetMGM Kansas's offer apart is the bonus's size. While other sportsbooks are offering $100 to players who sign up early, BetMGM has a $200 offer for players who take the time to pre-register.

That means once the app officially launches in Kansas, players who sign up will get $200 in site credit for any NFL, MLB, or college football game.

Now is the time to check out BetRivers for the latest bonus offers for the upcoming football season. There are also DAILY SPECIALS to check every day of the week!